Shaun White Gold Medal Signature Oakley’s

March 30th, 2010

Shaun White is the global rockstar of snowboarding, a gold medalist who’s been part of the Oakley family for over a decade. When he’s not flying high above the halfpipe walls with his signature tricks, he’s bringing his own unique style to the street. We teamed with Shaun to create a new lifestyle sunglass called Holbrook™.


Polished Black with 24K Iridium

With his brother Jesse as his creative director, Shaun worked with our designers to crystallize his vision of classic American cool, and Holbrook was born. Shaun has always been inspired by the film legends of the 1940s, ’50s and ’60s — the everyday man who lived by a code and inspired youth with his own brand of defiance. The name “Holbrook” comes from a small town on Route 66, a place in the badlands with all the grit and glory of the open road. It’s the perfect moniker for a salute to vintage sunglass designs, a fashion-forward creation that takes style to a whole new place.

Holbrook gets the full Oakley treatment with the performance and protection you expect from our icon. The stress-resistant frame is made of a lightweight synthetic called O Matter®. We highlighted it with metal bolts and icons, then got busy with technology. Optical precision and impact resistance meet the uncompromising standards of ANSI Z87.1 to offer superior clarity and protection, and multiple lens/frame combinations are available. All feature High Definition Optics® (HDO®) with pure Plutonite® lenses that filter out 100% of all UV, not just UVA and UVB.

You can select optional Oakley HDPolarized Lenses that match unbeatable HDO performance and protection with premium glare filtering. Get lenses with Iridium® coating to tune light for maximized performance in a chosen environment, or opt for gradient lens shading — darker at the top and lighter at the bottom. You can even match Holbrook with Oakley Authentic Prescription Lenses (+2.00 to -4.00 combined power) with a wide array of options.